How to Setup Google Analytics Tracking in PhotoShelter for Brands

Why use Google Analytics?

Google Analytics is a third-party tool you can use to track web traffic across your Portal website. Measuring how many viewers your portal website has over the course of time, tracing what their flow is across your website (where they click), and tracking what search terms they use can help you with activities like proving the ROI of your media library and better tagging files with metadata.

For the most up-to-date and relevant information to answer your questions about Google Analytics, we recommend visiting the Google Analytics (GA) support center. 

How to add your Google Analytics ID to your PhotoShelter Account

Step 1: Obtain your GA ID

• Sign in to Google Analytics
• Click Admin gear icon on the bottom left side
• Under Account click the dropdown and Create New Account
• Enter your Account Name, Website Name, Website URL and ensure your Time Zone is correct.

• Click Get Tracking ID
• Accept the terms of service
• Locate your Tracking ID (begins with UA…) and Website tracking code.

Step 2: Add GA ID to PhotoShelter Settings

• Open a new tab in your browser and log-in to your PhotoShelter for Brands account
• Click Admin and Site Settings
• Copy the Tracking ID and paste it in the Google Analytics ID field
• Click Save Settings up above

How to setup search term tracking in Google Analytics

If you're interested in tracking Portal search terms, please see Google Analytics support page Set up Site Search.